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Wyeth S-26 Little Talent Launch

Description

Wyeth S-26 Little Talent and its national roadshow project launched. The main venue was located in Guangzhou, inviting little talents from around the world and celebrity guests to the scene, together with consumers to create Wyeth extraordinary little role models. The launch site drew 40,000+ people, and Always team worked seamlessly in different execution aspects such as site construction, stage process, and artist management….completing the launch event with excellence execution and effectively communicating the brand influence.