CASE STUDIES | The Source

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Case Studies

Service Scope

Advertising
- Print Design & Production
- TVC and Video Creative & Production
Branding
- Brand Strategy / VI Design
- Communication Strategy
- Marketing Research & Analysis
Marketing Services
- CRM / Direct Marketing
- Exhibition Design & Production Services
- In-store POSM / Merchandising & Logistics Management
- Sales Promotion / Activation / Roadshow
Digital Creative
- Digital Integrated Campaign
- Digital Advertising
Digital Technology
- UX / UI Design & Development
- AR / VR
- Data Management
E-Commerce
- E-Commerce Communication Design
- E-Commerce Operation & Maintenance
Media Buying
- Traditional Media Buying
- Digital Media Buying
- Sponsorship / IP
Media Planning
- Media Strategy & Planning
- SEO / SEM
PR
- PR Event
- Media Relation
- Crisis Management
- CSR
- Entertainment / Celebrity Cooperation
Social Media
- EPR/IWOM
- Content Development
- KOL Marketing
- WeChat / Weibo Management
Agency Management
- Agency Model
- Agency Review
- Agency Pool Setup
- Agency Relationship
MarCom Optimization
- Media Auditing
- Cost Benchmarking
- Performance Evaluation
- Investment Assessment

Industry

.Com
Alcohol
Auto
Beauty, Cosmetics
Beverages
Building Materials, Equipment, Farming
Culture, Education
Energy
Entertainment, Media
Finance, Insurance
FMCG
Food
Fuel, Oils
Furnishings, Household Appliances
Healthcare, Pharmaceutical
Household Products
Jewelry, Watches
Luxury
Office Machines, Office Supply
Personal Electronics
Property
Public Services
Restaurants
Retail, Apparel
Sporting goods
Telecoms
Tobacco
Travel, Tourism
Miscellaneous
Cross Categories

Friends of Nature (NGO)

Friends of Nature (NGO) 2016

Cheil Greater China

Aershan Mineral Water

Aershan Mineral Water 2016

Cheil Greater China

IFAW & IFENG

IFAW & IFENG 2016

Cheil Greater China

Crayola

Crayola 2016

VMLY&R

Unstoppable with #MyGirls

adidas Women 2016

TBWA\China Group

Search for Free WiFi, Search For Missing Children

Baobeihuijia 2016

TBWA\China Group

McDonald‘s - You Are My CNY

McDonald's 2016

TBWA\China Group

Alipay

Alipay 2016

Mullenlowe Group

Excelle

Excelle 2016

Mullenlowe Group

Encore

Encore 2016

Mullenlowe Group

Understand the car，understand you

Mazda CX-5 2016

Shunya

Rui Lok hand Huang Xiaoming launched Remy Martin global communication activities "life / live more than life"

2016

Mullenlowe Group

DENZA

DENZA 2016

Shunya

Rui Lion advertising spread Anta football "just to kick" creative communication activities

2016

Mullenlowe Group

ZTE VPclub

ZTE VPclub 2016

Shunya

SGM - New Product Launch

Buick 2016

Shunya