SGM Cadillac ATS-L

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Campaign purpose: Strengthen the advantages of ATS-L's performance and highlight ATS-L's distinctions in the segmented market.

Draw the distinctive features of ATS-L close to the young customers, arousing their emotional resonance.

Release Date

2016

Client

SGM

Brand

SGM Cadillac

McCann Worldgroup China since 1992 mccann.com jia.qiu@mccannwg.com View Agency Profile

SRX Route 66 Campaign 2014

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